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Now accepting projects — Q3 2026
Human, by design.

Brand systems and websites that make small businesses look clear, credible, and ready to grow.

Founder-led identity, web, and content infrastructure for independent businesses that need structure — not spectacle.

Brand IdentityWeb Design + BuildContent SystemsVisual DirectionMerch + PrintBrand Audit + StrategyHuman, by design.Founder-Led StudioBrand IdentityWeb Design + BuildContent SystemsVisual DirectionMerch + PrintBrand Audit + StrategyHuman, by design.Founder-Led Studio
01 — Access
No account managers
The same person you speak with in the discovery call is the one designing your brand and building your site.
02 — Scope
Written brief before work starts
No project begins without a written brief both parties have approved. Scope drift is a business problem, not a creative one.
03 — Ownership
Handoff document on every delivery
Every project ships with organized source files, usage guidelines, and a written handoff. You own what was built.
04 — Communication
24-hour response, M–F
Real communication, not a ticketing system. Questions get answered, decisions get made, and projects move forward.
Who we work with

Built for independent businesses
that mean it.

Four client profiles this studio is specifically built for.

Profile 01
You've been DIY-ing and you're done with it
Service businesses building their first real brand system — moving past Canva templates and mismatched logos toward something that holds up everywhere it needs to.
Profile 02
You're growing faster than your brand
Established businesses whose identity has hit its ceiling. The company has evolved. The brand hasn't. That gap is now visible — and it's costing you.
Profile 03
You want design that teaches itself
Teams who are done depending on an outside resource for every small creative decision. You need documented systems and templates that work without us in the room.
Profile 04
You need the full picture, not just a logo
Founders who understand that brand is infrastructure. Identity, website, content, and print all need to speak the same visual language — and right now, they don't.

If you're looking for a $200 logo or a 24-hour turnaround, this isn't the studio. If you want something built to last — we should talk.

What we build

Seven disciplines.
One coherent system.

Not every client needs everything. Every engagement is scoped clearly and documented before work begins.

Get a Proposal
01
Brand Identity
A complete identity system built from positioning strategy — marks that survive every format, scale, and application the business will face.
WordmarkColor SystemTypographyGuidelines
02
Website Design + Build
Fast, clean, and built so your team can maintain it. Every site ships with a handoff document and training — not just a file dump.
Design + DevCMSMobile-firstSEO
03
Content Systems
Templates, calendars, and caption frameworks that make consistent content possible without a new creative decision every day.
CalendarFrameworksTemplates
04
Visual Direction
Art direction and campaign systems for brands that need every touchpoint speaking the same visual language — not just the logo.
MoodboardPhoto BriefCampaign System
05
Merch + Print Design
Physical brand work built from the same visual DNA — sticker packs, apparel, poster runs, and packaging that actually belongs to the brand.
Print-readyCMYKVendor Specs
06
Brand Audit + Strategy
Understand what's costing you clarity before the creative work begins. A structured review with a prioritized plan — and the clearest first step.
Visual AuditPositioningAction Plan
07
Automation + AI Systems
Workflow AutomationAI IntegrationNo-Code / Low-Code

Practical workflows and AI tools that handle the repetitive layer of your business — lead follow-up, booking confirmations, review requests, weekly reporting, and more. Pre-built kits start at $199 with no commitment required. Full builds scoped and priced clearly before any work begins.

Kits from $199 · Full builds from $1,500 Explore the service
Investment overview

Four ways to engage
with Rad Dadd Studio

All projects are scoped individually after a discovery conversation. These are starting points.

Foundation
Brand Identity
Starting from $2,800
A complete visual system built from strategy — wordmark, color, typography, and usage guidelines. Delivered with documentation, not just files.
Presence
Website Design + Build
Starting from $3,200
Designed, built, and trained. Every site ships with full documentation so your team can maintain it without depending on us for updates.
Complete System
Brand + Web + Content
Starting from $6,500
Identity, website, and content infrastructure as a single unified engagement. The most complete way to build a brand that operates like one.
Selected Work

Built with intention.
Documented to last.

Web
In Studio
Service Business Redesign
Website Design + Brand Refresh
Brand
In Studio
Independent Operator Identity
Brand Identity System

The portfolio documents work as it ships. Every case study includes the full story — what was broken, what was built, and what changed after launch. Real outcomes, not polished mockups.

How we work

A process you can follow.
Not just trust blindly.

Every project follows a documented sequence. No surprises, no scope drift, no ambiguous handoffs.

01
Discovery & Brief
A 30-minute conversation to understand the real problem. Work begins only after a written brief is approved by both sides — this keeps scope clear and protects your investment from drift.
02
Strategy & Direction
Positioning and visual direction are defined before any design begins. A moodboard and direction document require your approval before creative work starts.
03
Design & Build
Focused phases with defined review points. Feedback is collected in writing. You see work when it's ready to evaluate — not while it's still in pieces.
04
Review & Refine
Two rounds of consolidated revisions included in every project. Work is presented with context — explaining the decisions, not just showing screens.
05
Launch & Handoff
Source files, brand guidelines, CMS training if applicable, and a written handoff document. You can operate what was built without depending on us for every small decision.
01
Step 01 — Discovery
Discovery & Brief
Understand the real problem. Set clear goals. Nothing begins without a written brief both parties have approved.
The Rad Dadd Studio Standard

"We don't deliver pretty files. We deliver systems you can operate — templates, structures, and content rhythms built to outlast the launch."

Why every project includes a handoff document, not just a folder of assets
About

The person who sells it
is the person who builds it.

Rad Dadd Studio is an independently owned design studio at the intersection of creative taste and practical execution. We work with small businesses, independent operators, and emerging brands that want design that earns trust as quickly as it earns attention.

There are no account managers here. No junior designers interpreting your brief three layers removed. The same person you speak with is the one designing your brand and building your site. Every client gets direct access to the thinking from day one.

The studio is built on one conviction: clarity builds trust faster than cleverness. Every system we create for a client is one we would operate ourselves. That standard doesn't move.

Systems over one-offs
Everything delivered is something you can use, maintain, and build on independently.
Clarity earns trust
Clean language, documented deliverables, and no ambiguous promises — ever.
Show the real work
Process documentation, real outcomes, and honest case studies — not stock mockups.
Quality at every level
From the first file to the final handoff, the standard doesn't change between phases.
AJ
Add Johnson
Founder & Creative Director
Working at the intersection of fatherhood, creativity, design, and craft. The studio exists because good design — real systems, not just aesthetics — changes how a business presents itself and how clients perceive it.
Brand DesignWebTypographyAI ToolsPrintContent Systems
Client Feedback

Results worth
repeating.

Placeholder — real testimonials added as projects complete
Sample
"

The process felt structured from the start — no ambiguity about what was happening or when. What launched was better than what I'd imagined, and I actually understand how to maintain it.

SM
Sarah M. — Bloom & Co.
Brand Identity + Website
Sample
"

Before this, everything looked different on every platform. Now it all reads as one thing. Our team uses the templates every week. The system is what changed us — not just the look.

MT
Marcus T. — Grove Coffee
Website + Brand Refresh
Sample
"

I've worked with larger agencies that delivered less. The thinking was clear, the execution was clean, and the handoff meant we could run it ourselves without checking in for every small decision.

PK
Priya K. — Ember Studio
Brand Identity System
Start a Project

Let's build
something
worth keeping.

Three quick steps. Tell us what you need and we'll come back to you within 24 hours — with a real response, not a form letter.

rad_dadd_studio@proton.me
Monday – Friday, response within 24 hours
No commitment required — conversation first
Written proposal before any work begins
Direct access to the founder from day one
Now accepting Q3 2026 projects. Limited spots available each cycle — priority given to discovery calls booked first.
01
Service
02
About You
03
The Project
Step 1 of 3
What are you building?
Select the service that fits where you're headed.
Please select a service to continue.
No auto-replies. A real person reads every brief.
Portfolio

Work worth
documenting.

Every project here includes the full story — the problem, the approach, the system built, and the outcome. The portfolio documents the work as it ships.

RDS
View Project →
Brand IdentityGuidelines
Rad Dadd Studio — Own Brand System
A 3-document brand kit built from color psychology, typography research, and documented design process. The studio's own identity as proof of concept.
2026Brand Kit
Studio
Site
You're on it →
Web DesignUX Psychology
Rad Dadd Studio Website
Built on attention-span-first content architecture and warm monochromatic color theory. The website as a working example of the studio's methodology.
2026Live
In Studio
Web project publishing soon
In Studio
Brand project publishing soon
In Studio
Content project publishing soon
In Studio
Print project publishing soon